how to get rich fast-only one skill you need in 2023
Hello guys! today we gonna talk about how to get rich fast
and you need only one skill in 2023, so let’s get started, There is
a book that is called The Wealth Elite. Its
author, Rainer Zitelmann, brought 45 people together.
They were all millionaires and billionaires, whose net worth was from 11 million to 3
billion dollars. When the author interviewed
them, a very interesting observation
came up. He noticed that, 2 out of 3 of
all the super-rich interviewees accepted that,
the secret to their success was one particular skill.
What was that skill?
That skill was their selling ability. Skill of sales. This observation is not that shocking. You must have also noticed that, all self-made millionaires and billionaires, have a relationship with sales. You must have seen many CEOs, who used to have sales jobs earlier.
For example, Oracle's Larry Ellison, Netflix CEO Reed Hastings, Mark Cuban from Shark Tank, Richard Branson and Mary Kay Ash, who was a successful billionaire woman. Even Warren Buffet was involved in sales.
Steve job’s story
If you have read Steve Job's biography, I would recommend you to read it. I observed that Steve Jobs possessed great
selling and marketing skills. "Do you
ever wonder what this pocket is for? I
have always wondered that. Well, now we
know, because this, is the new iPod."
Steve Jobs knew how to market and sell new products very well. That is why Apple became the world's number
one company. I am not saying this without
any evidence.
In a new research, a psychologist, historian , Rainer Zitelmann, the historian and author of
The Wealth Elite, says that most self-made
rich people, owe their success to having
the skill of selling. This skill plays a
very important role in their success.
In the same research, millionaires also claimed that, that they had achieved 70 percent of their success
due to their talent for sales.
3 important thing for sales
How? Zitelmann's research
has brought 3 points to the surface, that
show why sales are important. It
explains why the best salespeople go on to become successful CEOs.
That is so because when you work in sales, you get an idea of the business operations, helps you to find most critical junctions of
your business, customer experience of
using that product, customer's
complaints. When you work in sales, you start understanding business well, which is very important, if you want to do your own business.
reason number #1
It gives you the opportunity to understand business. A millionaire had said that, that no matter how good a product you make, how much funds you raise, and how good a team you create, in the end, sales are what help your business
grow, you will have to lock up and go
home. You can understand sales deeply if
you work in the department.
Reason number #2
The second reason is that when someone works in sales, they become influential and persuasive. You have to be such a person if you want to
achieve anything in life.
Not for just selling products to the customers, For example, if you are a CEO and need
investors' funds, you must be
influential to persuade them for funding.
A good CEO also has to persuade his employees to work well.
Will also have to influence his business partner, partners and many others to improve their
success probability. These are some of
the things that you learn in sales. You
learn how to be influential and persuasive.
Reason number #3
The third reason is that you develop people skills when you are
involved in sales. As you may already
know, humans are social creatures.
We might say that we like being alone, but the truth is that we need to communicate
with other people, to form good
relationships and friendships and set up businesses.
When you work in sales, you meet many people and learn about their
experiences. This helps develop people and
communication skills, which help in every
aspect of life.
Just keep trying to improve your sales skills. I want to share some sales techniques with
you in today's article. I will do so
with the help of two books, Spin Selling
and Sell or Be Sold.
Techniques through a story
Now I will tell you a story about sales, and in the end, I will highlight all the techniques
the salesman used. If you know of any sales
techniques, notice which ones the
salesman used in the following story, and
tell me about them in the comments.
So, let's start with the story.
Imagine that there is a man named Stephen. He was sitting at his home and relaxing when
the doorbell rang. Stephen opens the
door and sees a well-dressed man standing on his doorstep.
He greets Stephen politely and says, "Hello sir, this is my name, and I work for XYZ company." He hands his business card to Stephen, with a smile and asks him if he can have a
glass of water. Stephen is a good
person, so he invites the man inside and
says he will give him water.
The man and Stephen begin speaking. The man looks at the paintings in Stephen’s house
and starts complimenting them. He has
some knowledge of the paintings, and
tells Stephen about them.
After some time, the man comes to the actual agenda. He asks Stephen and his wife if they use
vacuum cleaners, and if they could show him
their vacuum cleaner. Stephen's wife
brings him their vacuum cleaner, and the
salesman asks them questions about it.
He asks how often they use the vacuum cleaner, and how important it is for them to use it. Stephen's wife tells him, that she uses the vacuum almost every day, and it is very important to them to keep the
house clean as they have a baby, who
plays on the floor occasionally, and it
is important to keep our house clean for him.
The salesman asks them what problems they face with their current
vacuum cleaner. Stephen's wife tells him
that the first thing that irritates her,
her is that the vacuum cleaner makes a lot of noise. It does not clean the corners of the house
very well, and its handle does not reach
the ceiling.
When she tells him about her problems, the salesman tells her that, the cleaner makes noise because it uses old
technology, which also utilizes a lot of
electricity.
When the salesman asks the couple about their electricity bill, Stephen dejectedly tells him their
electricity bill is very high, and he is
concerned about it. The salesman tells
the couple that, the vacuum cleaner may
cause the electricity bill to be so high.
After this, the salesman takes out the vacuum cleaner, he has brought to sell from his box and asks Stephen's wife to use it. At first, the couple refuse to use it, but the salesman asks them to give it a try. The wife starts using the vacuum cleaner.
As soon as she switches it on, she notices it does not make any
noise. Then, Stephen takes the machine
himself, and tries to clean the corners
of the house with it. He uses the vacuum
cleaner in all the spots his wife had found difficult to clean. The vacuum cleaner manages to clean
everything very well.
This impresses Stephen's wife immensely. After this, the salesman tells them how the
vacuum cleaner uses new technology, due
to which it emits less noise and consumes less electricity.
In the beginning, the couple had refused to buy the vacuum
cleaner, but now they seemed more interested
and inquired about its price. The
salesman tells them it is priced higher than their old vacuum cleaner.
This caused the couple to appear a bit hesitant, since they did not want an expensive vacuum
cleaner. The salesman then tells them
that, the couple faces a loss by using
their old vacuum cleaner, because it
uses a lot of electricity, whereas the
new vacuum cleaner, will also help them clean
their house better.
The couple still find the price of the vacuum cleaner to be very
high, and they start refusing the
salesman. The salesman tries to explain
to them that, using their old vacuum cleaner
regularly, will cause the couple to face
high expenses, you are spending more, and will also not clean their house properly.
It can also lead to the spreading of diseases in their house, especially among children. Investing money now and buying a new vacuum
cleaner, will cause them to half their
electricity bill, and clean their house
better. It'll less electricity bill.
If this is not done, their house will be dirty and make the
children ill. salesman tells them about
all the problems, they might face if
they do not buy a new vacuum cleaner. Even
after all these explanations, the couple
was still refusing.
Then the man told them that 3 of the couple's neighbors had also bought and used it. He offers the couple to use the vacuum
cleaner for free for 2 to 3 days. He
told them they could return the machine after 2 days if they did not like it, and if they liked it, they could keep it.
The couple could not refuse this deal. The man also asks them to consider all the
benefits of buying the cleaner. Then he
says goodbye to them and leaves.
When he returns to their house after 2 days, he asks them if they enjoyed using the
cleaner. He also tells them that he had managed
to sell all his stock, and the one that
Stephen had was his last piece.
They could return it if they wanted to. However, surprisingly, the couple liked the
vacuum cleaner and bought it. This story
has various sales techniques hidden in it.
Before the salesman's arrival, the couple, had not even thought about buying a new
vacuum cleaner, but they still bought
it.
Why? It happened because this
salesman was smart, smart and used
several useful techniques in the real world.
Now I will tell you about the techniques he used.
And will tell you, what techniques he used. If you have already noticed some of them, let
me know in the comments.
If not, let me tell you. In
the beginning, the couple had not even thought about buying the new vacuum
cleaner, but they still bought it from
the salesman, salesman because he was
very good at his job.
He used several techniques,
that are also essential when you make sales in the real world. There is a method of Spin Selling about which
I will tell you shortly.
first technique: salesman arrived
Firstly, when the salesman arrived, he did not start selling immediately. He started with a small request. It has been told in the book, Influence: The
Psychology of Persuasion, which is
commitment and consistency.
It says that when you make a small request to which a person
agrees, it is more probable that they
will also agree when you make a bigger request.
The salesman initially made small requests to the couple, like asking for a glass of water, and began talking to them like friends.
second technique: Win Friends
The second technique that the salesman used is mentioned in the
book, How to Win Friends and Influence
People.
This technique asks you to talk in terms of other people's
interests. The salesman looked around
and noticed that the couple liked paintings
and talked about the paintings from his knowledge. This helped him to connect with the couple.
What is spin method?
After this, he used the SPIN method. What is the SPIN method? S stands for Situational Question, P stands for Problem Question, I stands for Implication Question, and N stands for Need Pay of Question. Let's talk about these one at a time.
The salesman began with situational questions, that helped him understand the house's
current situation. These questions
helped him know if the couple had a vacuum cleaner, and if they were interested in using a vacuum
cleaner.
This also helped the salesman know that the house also had a baby, making it important to clean the house
frequently. Secondly, he asked problem
questions. He wanted to know the
couple's problems with their current vacuum cleaner.
This helped him know that, their
old vacuum cleaner makes a lot of noise,
and caused the electricity bill to be very high. It also did not clean the house very well. After the salesman knew about the situation
and problems, he posed implication questions
to the couple.
Implication questions help in amplifying the problems. the problems are amplified. Through questioning, the prospect is told, that if they continue to live in the same
style, they will face several problems
like high electric bills and children falling ill.
Amplifying the problems in this method makes the prospect worry. The last stage is the Need pay of question.
Here, it would help if you showed the prospect, what benefits the prospect can avail by using
your product. Implication questions usually
focus on the negatives, while the need
of question focuses on the positives, and
shows the solution of the problems.
This solution is the product or service being sold. He made very good use of the SPIN method. He also used other principles like social
proof. He told them how the couple's neighbors
had already bought the product. At the
end, he produced scarcity.
He told them all his stock had been sold except the last piece. This created a scarcity that made the couple
think it was necessary to buy it.
It happens many times with humans.
You must have noticed that some products have a limited-time offer. Many times, on Amazon, they might have a lot of stock, but they say they have only 2 pieces left.
These are sales techniques.
The Spin Selling or SPIN method by Neil Rackham is the most powerful. He published his book in 1988, before which
he studied 35000 sales calls, and
conducted research for 12 years. He came
up with the SPIN method, which consists of 4 questions.
This powerful method can be used to sell small and big, high-end
products. this method is very powerful.
I have told you about the basics of the method, but the book goes into a lot of detail and
explains, how and when to use this
method. What should you do and what not, and should also control yourself.